With a vision to create elevated classics to cherish forever, Kiki created DARA CHIC to become a go-to favorite for polished staples that transcend seasons. Built on the principles of timelessness and uncompromising quality, DARA CHIC reflects attention to detail, where the notion of luxury defines beautifully crafted styles that are made to last.

Focusing on statement making tradition over trend, each collection features a broad closet of bold, casual and formal pieces that are made with care and attention, presenting long-lasting garments. DARA CHIC’s clean silhouettes and impeccable details that are crafted from luxurious fabrics can be worn season after season to create a truly timeless wardrobe that seamlessly fits into busy but fashionable lifestyles. 

Effortlessly elegant, DARA CHIC combines function with beauty, embodying the spirit of the modern woman.